The Story of Coinmetro Rebranding

A complete crypto ecosystem that is redefining finance for good, Coinmetro has been identified with the metro and train logo for years. The beginning of 2022 was marked with the company undergoing a major rebranding. Why rebrand in the first place? A strong brand is key to any business, and rebranding is part of the natural cycle of every strong brand. Having redefined Coinmetro’s Purpose, Vision and Mission along with Values and Key Attributes, a new, clearer visual identity was born. We work hard to make Coinmetro the industry’s best.

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